1. Basic information on data processing and legal bases
1.2. The terms used, such as “Personal data” or their “processing”, we refer to the definitions in Article 4 of the german DSGVO (General Data Protection Regulation). The personal data of the users processed in the context of this online offer includes usage data (for example, the visited websites of our online offer) and content data (for example, entries in the contact form).
1.3. The term “user” covers all categories of persons affected by data processing. These include our business partners, customers, interested parties and other visitors to our online offer. The terms used, such as “Users” are to be understood gender-neutral.
1.4. We process personal data of users only in compliance with the relevant data protection regulations. This means that users’ data will only be processed if they have a legal permit. That is, in particular, if the data processing for the provision of our contractual services (eg processing of orders) and online services required or required by law, a consent of the users exists, as well as our legitimate interests (ie interest in the analysis, optimization and economic operation and security of our online offer within the meaning of Art. 6 (1) lit. DSGVO, in particular in the range measurement, creation of profiles for advertising and marketing purposes as well as collection of access data and use of third-party services).
1.5. Please note that the legal basis of the consents Art. 6 para. 1 lit. a. and Art. 7 GDPR, the legal basis for the processing for the performance of our services and the performance of contractual measures Art. 6 para. 1 lit. b. DSGVO, the legal basis for processing in order to fulfill our legal obligations Art. 6 para. 1 lit. c. DSGVO, and the legal basis for processing in order to safeguard our legitimate interests Art. 6 para. 1 lit. f. DSGVO is
2. Safety Measures
2.1. We take organizational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of the data protection laws are adhered to and in order to protect the data processed by us against accidental or intentional manipulation, loss, destruction or against access by unauthorized persons. The security measures include in particular the encrypted transmission of data between your browser and our server.
3. Disclosure of data to third parties
3.1. A transfer of data to third parties is only within the scope of legal requirements. We will only pass users’ data on to third parties if this is the case, for example. on the basis of Art. 6 para. 1 lit. b) DSGVO is required for contract purposes or based on legitimate interests in accordance with Art. Art. 6 para. 1 lit. f. DSGVO on the economical and effective operation of our business operations.
3.2. If we use subcontractors to provide our services, we will take appropriate legal precautions and appropriate technical and organizational measures to protect personal data in accordance with applicable law.
4.1. When contacting us (via contact form or e-mail), the information provided by the user to process the contact request and its processing acc. Art. 6 para. 1 lit. b) DSGVO is processed.
5. Comments and posts
5.1. If users leave comments or other contributions, their IP addresses are stored for 7 days based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO.
5.2. This is for our own safety, if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we may be sued for the comment or post and are therefore interested in the identity of the author.
6. Collection of access data and log files
6.1. We are collecting data on every access to the server on which this server is located based on our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO (so-called server log files). The access data includes the name of the retrieved web page, file, date and time of retrieval, amount of data transferred, notification of successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.
6.2. Logfile information is stored for security purposes (for example, to investigate abusive or fraudulent activities) for a maximum of seven days and then deleted. Data whose further retention is required for evidential purposes are excluded from the erasure until the final clarification of the incident.
7. Cookies & Reach Metrics (Audience Measurement)
7.1. Cookies are information transmitted by our web server or third-party web servers to users’ web browsers and stored there for later retrieval. Cookies can be small files or other types of information storage.
7.2. We use “session cookies”, which are only stored for the duration of the current visit on our online presence (for example, to enable the storage of your login status or the shopping cart function and thus the use of our online offer at all). In a session cookie a randomly generated unique identification number is stored, a so-called session ID. In addition, a cookie contains information about its origin and the retention period. These cookies can not save other data. Session cookies will be deleted when you have finished using our online offer and you are e.g. log out or close the browser.
7.4. If users do not want cookies stored on their machine, they will be asked to disable the option in their browser’s system settings. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
8. Reach metric analysis with Matomo (formerly PIWIK)
8.2. The information generated by the cookie about your use of this online offer is stored on our server and not disclosed to third parties.
8.3. If you want to object, you can use the following opt-out options:
You can decide here whether a clear web analytics cookie may be stored in your browser in order to allow the operator of the website to collect and analyze various statistical data.
If you wish to opt-out, uncheck the box below to place the Matomo deactivation cookie in your browser.